2024 Hye Fashioned Takeover 2024 Hye Fashioned Takeover 2024 Hye Fashioned Takeover 2024 Hye Fashioned Takeover

Join us at hundreds of bars and restaurants across the country as we taste & toast Bourbon’s most prized cocktail – The Old Fashioned

The Garrison Brothers Hye Fashioned Takeover is a month-long initiative celebrating America’s favorite classic cocktail: The Old Fashioned. From September 1st to September 30th, 2024, tastemakers will showcase their mixology love for bourbon by putting their own spin on this noteworthy masterpiece using Garrison Brothers Texas Straight Bourbon Whiskey.

Raise a Glass, Post a Photo & Win!

Consumers are encouraged to participate in the Garrison Brothers Hye Fashioned Takeover by visiting participating bars and restaurants in their area, taking a photo of the old fashioned the account is featuring, and posting it to their Instagram story. Consumers should tag and follow @garrisonbros and @bootcampaign along with #hyefashioned – bonus points if a Garrison Brothers bottle is in the picture! For every picture posted with the hashtag #hyefashioned, Garrison Brothers will donate $5 to Boot Campaign

One lucky winner will be chosen at the end of the month and win an exclusive Garrison Brothers prize package and distillery experience. There will be no limit on the number of entries – keep the posts coming! 

Boot Campaign’s mission is to unite Americans to honor and restore the lives of veterans. 

This will be an incredible experience for both cocktail aficionados and bourbon newcomers alike and you won’t want to miss out. Stay tuned for more details on the Garrison Brothers Hye Fashioned Takeover and our participating locations for 2024! 

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